Nischal Shrestha

Digital Marketer

Nischal Shrestha

Digital Marketer

Content Performance Analysis

Analyzing what content works, and why, through real engagement data.

Analyzing what content works, and why, through real engagement data.

About the project

Tracked views, reach, and interactions across posts and stories to identify what content formats performed best, informing future content decisions.

Tracked views, reach, and interactions across posts and stories to identify what content formats performed best, informing future content decisions.

Date:

Client:

Joyful Eco Treks

Services:

Social Media manager

Project Details

For this project, I reviewed content performance across posts and stories, looking at views, reach, and total interactions over a set period. By comparing content formats, photos, videos, reels, and stories, I identified which types consistently drove higher engagement. The findings helped shape a clearer content strategy going forward, focusing more effort on the formats that actually connected with the audience

Working with Nischal was a great experience. He helped improve our social media performance through strategic content planning and detailed analytics. His insights made it easier to understand what resonated with our audience and helped us achieve better engagement across our platforms.

Prashant Panta

Team Leader

Things I Did

I compared performance across different content formats, photos, reels, and stories, to see which types consistently got the most engagement. Using this comparison, I helped shape a more balanced content mix, leaning into the formats that performed best while still keeping variety in the overall posting schedule.

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